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    <loc>https://www.proaoa.ca/standards</loc>
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      <image:title>STANDARDS - Standards</image:title>
      <image:caption>In December 1999, PROAOA developed the Safety Standards for the Alberta White Water Industry. These standards were updated in 2019 and aligned with the Canadian federal Special-purpose Vessels Regulations and the British Columbia River Outfitters Association standards.</image:caption>
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      <image:title>STANDARDS - Canadian Regulations</image:title>
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      <image:title>STANDARDS</image:title>
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  <url>
    <loc>https://www.proaoa.ca/membership-main</loc>
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    <lastmod>2019-05-24</lastmod>
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      <image:title>Membership - Membership</image:title>
      <image:caption>Membership in PROAOA is voluntary. Participating members out of recognition of the need to be committed to safety and providing responsible and professional services.</image:caption>
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      <image:title>Membership</image:title>
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  <url>
    <loc>https://www.proaoa.ca/home</loc>
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    <priority>1.0</priority>
    <lastmod>2020-06-20</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558987744416-5SOW35VJLLXSP0BOMVGI/boat-paddle-edit.jpg</image:loc>
      <image:title>Home - What is PROAOA?</image:title>
      <image:caption>Provincial associations, such as PROAOA, play a vital role in maintaining industry standards. Formally recognized by Transport Canada, PROAOA provides guide certification and safety standards for commercial river operators in Alberta. PROAOA is committed to ensuring the health and safety of our members, customers, employees as well as every Canadian in the communities where we live, work and play. To best prepare our members, the Professional River Outfitters Association of Alberta (PROAOA) and the Jasper National Park Professional River Outfitters Association (JNPPROA) created the Covid-19 Best Practices for Alberta Commercial River Outfitters. LEARN MORE ABOUT PROAOA</image:caption>
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    <image:image>
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      <image:title>Home</image:title>
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      <image:title>Home</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558992025619-5G036ZY0OVTY6U47I8J0/SMALL-LOGO-2paddles.jpg</image:loc>
      <image:title>Home</image:title>
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  </url>
  <url>
    <loc>https://www.proaoa.ca/certifications</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-05-27</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558987961090-X887FXWATJYFQBFIF2TS/waves2-edit-crop.jpg</image:loc>
      <image:title>Certifications</image:title>
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  <url>
    <loc>https://www.proaoa.ca/about-proaoa</loc>
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    <priority>0.75</priority>
    <lastmod>2025-05-07</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558987824548-OXQXTPF2RYST21J358DO/waves-rock2-edit.jpg</image:loc>
      <image:title>About PROAOA - Professional River Outfitters Association of Alberta</image:title>
      <image:caption>Established in 1980 to be a common voice on behalf of commercial river outfitters in discussions with government and other agencies; to promote a high standard of safety and operations in the river outfitter industry; and to provide safety and regulation guidelines for commercial river operators within the province of Alberta.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558684306569-SQ1W0ES2L6UFO2G4WLB7/water-rocks-edit.jpg</image:loc>
      <image:title>About PROAOA</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558987796092-CURN2CDOB8RV0ZSSWNAI/iStock-667705088.jpg</image:loc>
      <image:title>About PROAOA</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.proaoa.ca/river-rating-scale</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-05-24</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558697103186-SHPKULY0TG0FRX3I2Q1T/rapids-edit-crop.jpg</image:loc>
      <image:title>International River Rating Scale - River Classes &amp; Terminology</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.proaoa.ca/contact</loc>
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    <lastmod>2025-05-07</lastmod>
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  <url>
    <loc>https://www.proaoa.ca/members2</loc>
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    <lastmod>2025-05-07</lastmod>
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      <image:title>CURRENT MEMBERS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635692766-RIIMKR893AFWWZB8DGU2/whitewolf-pic.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1625777017359-URHLE6HRHEEI9BSGN33Y/122791208_1679957812184066_2382916174391278338_n.jpg</image:loc>
      <image:title>CURRENT MEMBERS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635978988-JJZM6AUWXT0FLV747EA4/Gypsys-Caravan.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694892914-E2PULI17V3NWEHTBDHU7/big+hit+%281%29.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694605885-3BXKG43OP7C4ECBKIC8R/160A0251.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635917189-P96DM7V1GYV4VJW60ZMJ/image-asset.jpeg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558720956064-SE40RDYGE3H48GSQS9OU/rmpc.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/fd66ab4b-5fa9-4bb1-9d67-53a72e7142b8/Canyon+Whitewater+Grande+Cache.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558987870556-HB8EP4A5K4U8AKDIGSZ6/iStock-674147682.jpg</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694117594-F2W9LX0JJSSQSV6VG1RM/Chinook+Rafting</image:loc>
      <image:title>CURRENT MEMBERS</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.proaoa.ca/faq</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2019-05-24</lastmod>
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      <image:title>New Page</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.proaoa.ca/family</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-16</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1626477813310-F32WDUCS43E5NXW43IJT/PROAOA-Family.jpeg</image:loc>
      <image:title>Rafting for Families</image:title>
    </image:image>
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  <url>
    <loc>https://www.proaoa.ca/adventure-old</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694605885-3BXKG43OP7C4ECBKIC8R/160A0251.jpg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558722979127-YBTW2FMC99AQ6XKPSDM8/8AugIllyAM-10.jpg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635978988-JJZM6AUWXT0FLV747EA4/Gypsys-Caravan.jpg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635917189-P96DM7V1GYV4VJW60ZMJ/image-asset.jpeg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635692766-RIIMKR893AFWWZB8DGU2/whitewolf-pic.jpg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694892914-E2PULI17V3NWEHTBDHU7/big+hit+%281%29.jpg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694117594-F2W9LX0JJSSQSV6VG1RM/Chinook+Rafting</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
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      <image:title>Rafting for Adventure Seekers - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1625687367149-SDC6UA38INPU5T6BZJRF/adventure-seekers.jpeg</image:loc>
      <image:title>Rafting for Adventure Seekers - OLD - Rafting for Adventure Seekers</image:title>
      <image:caption>See the great outdoors in a whole new light and get your adrenaline pumping. If you're looking for a new adventure, then rafting is for you! Gather your friends to hit the rapids and experience Alberta's beautiful landscapes and wildlife with fun and excitement. Exciting doesn’t have to be extreme or dangerous. No matter your skill level, there's a rafting experience for you. You'll receive all the training and equipment you need to ensure your safety at all times. Rafting is the perfect group activity for an experience you'll never forget. The world is different from the water. If you love the outdoors, you'll see nature from a whole new perspective. Our members have something for everyone. Contact the organizations below to discuss the experience you’re looking for and they’ll be happy to help you plan your perfect day of fun and excitement on the water.</image:caption>
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  <url>
    <loc>https://www.proaoa.ca/everyone-old</loc>
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    <priority>0.75</priority>
    <lastmod>2021-07-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694892914-E2PULI17V3NWEHTBDHU7/big+hit+%281%29.jpg</image:loc>
      <image:title>Alberta Rafting - Everyone - OLD</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635917189-P96DM7V1GYV4VJW60ZMJ/image-asset.jpeg</image:loc>
      <image:title>Alberta Rafting - Everyone - OLD</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1558694117594-F2W9LX0JJSSQSV6VG1RM/Chinook+Rafting</image:loc>
      <image:title>Alberta Rafting - Everyone - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1593635692766-RIIMKR893AFWWZB8DGU2/whitewolf-pic.jpg</image:loc>
      <image:title>Alberta Rafting - Everyone - OLD</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5cd1f850ca525b5a24e5d45f/1624894149270-3XTG715FNICNU9I1V2TK/Screengrabs-02.jpeg</image:loc>
      <image:title>Alberta Rafting - Everyone - OLD - Rafting is for Everyone</image:title>
      <image:caption>The world looks different from the water. Rafting is the perfect way for nature lovers to explore Alberta’s pristine, inspiring landscapes and to connect with the natural world from a new perspective. Rafting is often seen as an extreme sport for thrill-seekers, but it can offer so much more. With activities for all ages and skill levels, rafting is safe, accessible, and easy. A relaxing float through Alberta’s diverse landscapes makes for a great alternative to hiking - don’t forget to bring your camera. It’s a great way for groups to get outdoors and go sightseeing. Whether you’re looking for adventure on the rapids or a relaxing float along a gentle river, our members have something for everyone. Contact the organizations below to discuss the experience you’re looking for and they’ll be happy to help you plan your perfect day of rafting.</image:caption>
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      <image:title>Alberta Rafting - Everyone - OLD</image:title>
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      <image:title>Alberta Rafting - Everyone - OLD</image:title>
    </image:image>
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      <image:title>Alberta Rafting - Everyone - OLD</image:title>
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      <image:title>Alberta Rafting - Everyone - OLD</image:title>
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  </url>
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    <loc>https://www.proaoa.ca/everyone</loc>
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    <lastmod>2021-07-16</lastmod>
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      <image:title>Rafting for Everyone</image:title>
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  </url>
  <url>
    <loc>https://www.proaoa.ca/adventure</loc>
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    <lastmod>2021-07-16</lastmod>
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